Old Pueblo Traders® began in 1946
as a direct mail retailer of fine Southwestern fashions,
moccasins, and Native American crafts and jewelry. Old
Pueblo served customers from across the United States,
many who discovered them in their small store on Country
Club Road while vacationing in Tucson, Arizona. Courteous
service, unique selection, and fair pricing won them
a loyal following, and they count some of those original
patrons among their customers of today.
As the times changed, so did OPTs.
Their focus shifted from crafts and jewelry to fashions
and shoes, and broadened beyond the Southwest. By the
1960's, they were showing all the latest styles in a
large, full-color glossy catalog that was mailed across
the country to thousands of customers. By 1990 that
number had grown to millions and the changes came fast
and furiously, as they relocated their business to a
larger office/warehouse/customer service campus that
today accommodates about 1,000 associates.